Cambodia is bringing government agencies, conservation organisations, businesses, media outlets and young people together for a two-day public event aimed at raising awareness of environmental protection and celebrating the country’s natural heritage.
The inaugural “Amazing Nature of Cambodia” event is taking place on October 24–25, 2026, at Aeon Hall on the third floor of AEON Mall Sen Sok City in Phnom Penh. Held under the theme “Appreciating the Value of Nature,” the event showcases Cambodia’s forests, rivers, wetlands and coastal ecosystems while highlighting their importance to livelihoods, food security, tourism and the national economy.
The initiative combines educational activities, conservation exhibits, community engagement and public discussions to help visitors understand how responsible production, consumption and everyday choices can contribute to protecting Cambodia’s natural resources.
Key Facts: Amazing Nature of Cambodia 2026
Event dates: October 24–25, 2026.
Opening hours: 11:00 a.m. to 8:00 p.m.
Venue: Aeon Hall, third floor, AEON Mall Sen Sok City, Phnom Penh.
Theme: “Appreciating the Value of Nature.”
Main objectives: Environmental awareness, conservation education, sustainable livelihoods and public participation.
Government support: Ministries responsible for environment, agriculture, information and tourism.
Organising partners: Conservation International Cambodia, WCS, WWF, IUCN and other conservation organisations.
Target audiences: Families, students, teachers, businesses, journalists, conservation practitioners and the general public.
Cambodia Brings Conservation Closer to Urban Communities
The event aims to make conservation knowledge more accessible to urban communities and young people who may have fewer opportunities to experience natural environments directly.
Through exhibitions, educational activities and interactions with conservation practitioners, visitors can learn about the importance of Cambodia’s natural ecosystems and the role they play in everyday life.
Forests, rivers, wetlands and coastal areas support food production, water resources, livelihoods, cultural identity and tourism. Protecting these ecosystems is therefore closely connected to the country’s social and economic development.
The event also provides a platform for conservation organisations, government institutions, community representatives and private-sector partners to share their work and encourage greater public participation.
Environment Ministry Highlights National Sustainability Strategy
The Ministry of Environment is supporting the initiative as part of wider efforts to promote environmental awareness and sustainable development.
H.E. Khvay Atitya, Undersecretary of State and spokesperson for the ministry, said the event aligns with Cambodia’s Circular Strategy on Environment 2023–2028, which identifies communication as an important driver of behavioural change and stakeholder participation.
The strategy promotes the goals of cleanliness, greenness and sustainability.
Atitya highlighted several initiatives associated with the strategy, including reducing plastic use, promoting a clean culture in cooperation with the Ministry of Education, Youth and Sport, implementing the Green Sprouts campaign, and producing, distributing and planting at least one million trees annually.
He described Amazing Nature of Cambodia as an additional platform for sharing environmental knowledge and nurturing appreciation for nature.
He also stressed that achieving environmental goals requires participation from the wider public, rather than relying solely on government agencies and conservation organisations.
Agriculture, Food Security and Community Livelihoods
The event also highlights the relationship between natural resource protection and the livelihoods of farmers, fishers and rural communities.
H.E. Ung Samath, Secretary of State at the Ministry of Agriculture, Forestry and Fisheries, said the initiative supports the objectives of the National Policy on Agricultural Development 2022–2030, which emphasises competitiveness, inclusion, climate resilience and sustainability.
Farmers and fishers depend on land, water and other natural resources to produce food and support their livelihoods. Sustainable management of these resources is therefore important for agricultural productivity and long-term community wellbeing.
Through interactions with community representatives and displays of locally produced goods, visitors can explore how responsible production and consumption can support local incomes while encouraging conservation.
The approach also highlights the potential for communities to participate in conservation through livelihood activities that recognise the value of natural resources.
Conservation Organisations Join Forces to Protect Cambodia’s Natural Heritage
Amazing Nature of Cambodia brings together a broad coalition of conservation organisations and partners.
The event is co-organised by:
Conservation International Cambodia
Wildlife Conservation Society (WCS)
Wild Earth Allies
Wonders of the Mekong
IBIS Rice
Sam Veasna Conservation Stays
World Wide Fund for Nature (WWF)
NatureLife Cambodia
Fauna & Flora
Wetlands International’s WWT organisation
International Union for Conservation of Nature (IUCN)
Government institutions, private-sector partners, educational institutions, media organisations, youth groups and local communities are also involved.
The collaboration creates a shared platform for presenting conservation initiatives and connecting different sectors working on environmental protection and sustainable development.
Mr. Oum Sony, Country Director of Conservation International Cambodia and a representative of the organising committee, said the event allows citizens, particularly young people, to learn about conservation and participate in protecting nature.
He emphasised the importance of communicating scientific knowledge in accessible ways, connecting partners, mobilising resources and promoting cooperation so that people and nature can thrive together.
Media and Responsible Communication in Conservation
Media engagement is another central component of the event.
Participating organisations are highlighting the importance of accurate, balanced reporting based on credible sources and diverse perspectives on conservation, tourism, agriculture and community development.
National media organisations, including Agence Kampuchea Presse (AKP), National Television of Cambodia (TVK) and National Radio of Cambodia (RNK), are supporting efforts to bring stories about nature and green initiatives to wider audiences.
H.E. Tep Asnarith, Undersecretary of State and spokesperson for the Ministry of Information, emphasised the responsibility of media professionals, conservationists, communities, content creators and young people in communicating reliable information about Cambodia.
He said truth, professional ethics and responsible information sharing were essential to addressing misinformation and disinformation.
Reliable reporting can help build public trust, raise awareness of environmental challenges and communicate the connections between conservation, tourism and community development.
Panel Discussion to Address Wildlife Protection and Social Media
A panel discussion scheduled for the event’s first day brings together representatives from government institutions, conservation organisations, media outlets and youth groups.
The discussion focuses on responsible communication, social media use and public participation in protecting wildlife and endangered species.
Participants are also examining practical ways to prevent wildlife crime and safeguard Cambodia’s natural heritage.
The session reflects the importance of public awareness and reliable information in conservation. Social media and other communication channels can help reach broader audiences, but effective campaigns depend on accurate information and responsible engagement.
The event provides an opportunity for participants to discuss how different groups can contribute to conservation efforts in their communities and through their professional activities.
Young People Take an Active Role in Environmental Awareness
Youth participation is an important element of Amazing Nature of Cambodia.
Young volunteers are helping organise activities, assist visitors and promote the campaign, while gaining opportunities to learn from conservation practitioners and other participants.
Ms. Hak Socheata, a youth volunteer, said the experience had helped her better understand the connections between nature and everyday life.
She encouraged more young people to participate in conservation, noting that climate change and natural resource loss affect urban communities as well as rural areas.
Her message highlights the role of individual and collective action in environmental protection. Small changes in daily behaviour can contribute to broader efforts when adopted across communities.
By involving young people directly, the event seeks to encourage a stronger sense of environmental responsibility among future generations.
Event Details: How to Visit Amazing Nature of Cambodia
Visitors can attend the event at the following location and times:
Dates: October 24–25, 2026
Opening hours: 11:00 a.m. to 8:00 p.m.
Venue: Aeon Hall, third floor, AEON Mall Sen Sok City, Phnom Penh
Theme: “Appreciating the Value of Nature”
The organisers welcome families, students, teachers, conservation practitioners, business representatives, journalists and the general public. Visitors can meet exhibitors and community representatives, learn about conservation initiatives and discover practical ways to protect nature at home and in their communities.
Admission: The original announcement does not specify an admission fee or registration requirements. Visitors should check with the organisers for details before attending.
Angkor Times Analysis: Connecting Conservation with Everyday Economic Decisions
Amazing Nature of Cambodia highlights an important principle: environmental protection is closely connected to economic activity, food systems, tourism and community livelihoods.
Three aspects of the initiative deserve attention.
First, making conservation relevant to urban audiences. Bringing conservation education into a public venue in Phnom Penh provides an opportunity to engage people who may have limited direct contact with forests, wetlands and other natural ecosystems. Accessible information can help explain how environmental changes affect water, food and livelihoods.
Second, linking responsible consumption with community incomes. The focus on community products and sustainable production connects conservation with local economic opportunities. The longer-term value of this approach will depend on whether consumers, businesses and institutions continue supporting responsible products and practices beyond the event.
Third, strengthening cooperation across sectors. The participation of government agencies, conservation organisations, media, businesses and young people creates opportunities to share knowledge and coordinate activities. Continued cooperation will be important if the event is to contribute to sustained public engagement and practical conservation outcomes.
The event is an awareness and participation initiative rather than evidence, by itself, of measurable improvements in environmental conditions. Its longer-term contribution will depend on whether visitors adopt more sustainable practices, organisations maintain their cooperation and conservation commitments translate into action.
Frequently Asked Questions
What is Amazing Nature of Cambodia?
Amazing Nature of Cambodia is a two-day public event designed to raise awareness of environmental protection and celebrate the country’s natural heritage through educational activities, exhibitions and community participation.
When and where is the event taking place?
It is scheduled for October 24–25, 2026, from 11:00 a.m. to 8:00 p.m. at Aeon Hall on the third floor of AEON Mall Sen Sok City in Phnom Penh.
What is the theme of the event?
The theme is “Appreciating the Value of Nature.”
Which organisations are involved?
The event brings together government institutions, conservation organisations including Conservation International Cambodia, WCS, WWF and IUCN, alongside businesses, educational institutions, media partners, youth groups and local communities.
What can visitors learn at the event?
Visitors can learn about Cambodia’s ecosystems, conservation initiatives, wildlife protection, sustainable livelihoods, responsible consumption and the relationship between nature and everyday life.
How does the event support young people?
Young people participate as volunteers and engage with conservation practitioners, educational activities and discussions about environmental challenges.
Is admission free?
The source announcement does not specify whether admission is free. Visitors should check with the organisers for any entry or registration requirements.

